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Lash Mapping & Eye Styling Course


Materials Included

327 Minutes of On-Demand Videos
178 Page Lash Mapping & Eye Styling Manual
100 Editable Social Media Templates
7 Additional Downloadable Resources
Lifetime Student Discounts
Additional Info


This course is for those that are already trained in Eyelash Extensions and would like to improve their knowledge of Lash Mapping & Eye Styling. I recommend that students have at least 6 months lash experience under their belt so that they already possess the basic skills of performing the treatment of eyelash extensions.

This Lash Mapping and Eye Styling Online Course is accredited and insured by ABT, the UKs largest beauty and insurance membership provider, as well as insured and accredited by Insync and recognised by the IICT. Please check the regulations provided for your own State/Country to check that our courses are recognised.

This course content is brand new for 2023. You will be taught the most up to date and advanced Lash Mapping and Eye Styling techniques. Taught by myself, Frankie Widdows, Master Lash Artist, Lash Trainer, Speaker and Top lash judge at the World’s largest lash events.

Why should you train with Frankie Widdows from Eyelash Excellence?

Please let me introduce myself and explain why I am the best when it comes to the subject of Lash Mapping & Eye Styling. I am an Award-winning lash expert, specialising solely in eyelash extensions. I have been a lash artist since 2012 and in this time, I feel like I have built up an impressive reputation and resumé in the lash world. As an award winning top judge at the world’s largest lash events, I really know my stuff when it comes to the subject of Lash Mapping & Eye Styling. I have studied this subject in depth over the past 11 years and not to blow my own trumpet, my passion and dedication to this advanced subject means that if you want to learn the high end, competition standard of precise lash mapping & styling, then you will be hard pushed to find someone that understands and can teach this subject the way I do.

In addition to the above, I have over the years, travelled the world teaching my lash techniques to thousands of students across the globe. Not only do I run my own international eyelash extensions courses, but also get invited by salon owners to offer my trainings to lash artists who want me to teach them my high-end knowledge of all things lashes.


Lash Mapping & Eye Styling


Not only can I teach this subject to high level, but I can also execute my high-end techniques on my own clients. Very early on in my career, I understood the importance of being able to style my clients correctly, something that other lash artists seemed unable to do: instead applying the “one look suits all on every client”. My expertise in this subject soon got me noticed, leading to a full client base and long waiting list of clients wanting to be lashed by me.

My niche also became working with mature clients, who require very intricate lash styling to correct mature features of the face. Sadly, most lash artists fail to realise the importance of understanding the facial features of a person (especially mature clients) therefore would lash them incorrectly resulting in sets of lashes applied to mature clients that were too overbearing for their ageing features.

See below for some of my work on a variety of different clients:





Ask yourself this, how often to you get the opportunity to train with a real Lash Mapping & Eye Styling expert like me who has travelled the world teaching my techniques as well as judging the best lash artists across the globe? The simple fact is, that many lash trainers do not and cannot teach what I do due to their restricted knowledge and lack of practical experience of this subject. I live sleep and breath eyelash extensions, ask me any question on any subject or lash technique and I can answer or teach it.
Of course, there are lots of other great lash trainers out there, however unless you are an expert in the subject of Lash Mapping & Eye Styling, then it is impossible to understand this subject in the depth that I do and be able to teach your students to top level.

How does this Lash Mapping & Eye Styling Online lash courses work?

This course is 100% theory based, why?.... because when it comes to the subject of Lash Mapping & Eye Styling, this subject is endless. It is not possible to teach this subject using real models, as we would need hundreds of them to demonstrate how each technique works and your course would never end. However, all of the content in this course is visual, this is how we teach this subject so that you can understand all the technical elements of working on every different type of client you will ever meet. Once you learn and understand the concepts, you can then apply them to your real-life clients.

All the content is pre-recorded, this means you can access whenever you want and don’t have to be free at “set times” to join live webinars etc. When you purchase the course, it will automatically be added to your Eyelash Excellence account. Log in to your account and you will see it under your courses section. Click on it and the magic will start to happen……

Download your digital manual, save to your device, print at home or you can purchase a physical copy on the website along with the course:
Click here to purchase your manual!


See below for some of the content from the manual:

How do I access the video content?

To access the tutorials, simply click on video 1 and off you go. Follow me step by step through each subject of lash mapping and eye styling. I will start you with the basics, and then guide you into the super advanced subject of Lash Mapping & Eye Styling. At the end of the course, you will be armed with “every’ advanced styling technique you need to be an expert in this subject.

But be warned, this course is long and technical, I do not teach the basics, I will blow your mind with what really goes on behind the scenes when it comes to advanced lash mapping and lash styling.
There is so much to learn in this super in-depth Lash Mapping & Eye Styling Course so please take your time to work through it, there is no rush. Your course content NEVER expires, it is there to watch and re-watch as many times as you want.

I have also included Bonus material (downloads) to assist you with your lash skills as well as business. (Consultation form, Patch test, Aftercare forms, Release forms, Lash design guide, lash styling and lash mapping sheets, client wall guides, editable certificate etc). Some of these files are fully editable so you can customise them to suit your business. Full instructions are included in your downloads section.



I have also included 100 free editable Canva social media templates to help you create beautiful Lash Mapping & Eye Styling posts as well as other content ideas to assist you with marketing your lash business.



How long do I have to complete the course?

As I said before, there is no time limit to complete this online lash course. Work through it at your own pace, whether 5 days or 5 years, it’s up to you. Also, you get free lifetime updates every time I revamp my courses to stay current. You don’t need to do anything, just login to your account and start watching the new content.

Can I gain certification with from this course?

If you have chosen to add the case study option to this course, then yes. This means that you will submit your work for assessment (this is called a case study) and on successful completion of case studies you will be issued your accredited certificate. This is a digital certificate that we email you, however students can request a hard copy at an additional cost and postage fees.

What if I choose not to gain certification?

That is completely up to you as I appreciate that not all students will choose the case study option. However, in your downloads section you will find an editable certificate of completion, which you can print at home and display.

What are case studies and how many are there for this course?

Case studies are where you send us photographs and videos of your work for us to assess to ensure that you have understood the content taught and that you can apply the techniques safely and correctly to real models. I require 4 case studies for this Lash Mapping & Eye Styling course and these are assessed by me.

If you would like to purchase the case study option - Click Here

For more information on what is required for our case studies - Click Here

What happens if I fail my case studies?

Each student can re-submit their case studies twice (so three attempts in all at one case study) before I step in for extra assistance. If you follow all that has been taught, it is very rare for students to fail case studies, but if you do, don’t worry I am here to assist you every step of the way.

Do need to buy an eyelash extensions kit?

There is no requirement to buy a kit for this course. Many of you will already have the supplies you need; however, all my students receive lifetime 15% off Eyelash Excellence products (code can be found inside your course content).

Do I get aftercare support?

Absolutely and for however long you need it. I am always on hand to assist my students so just reach out and I will get back to you asap. Your lash journey is not just about the course, but the real journey starts after, and it is paramount that you have a trainer/mentor on hand to assist you. build wonderful relationships/friendships with my students and love watching their journey over the years. I want you to become part of the Eyelash Excellence family, so please always reach out and keep me updated throughout your lash journey.

You can contact me at info@eyelashexcellence.com and I am always happy to assist.

Do I get a student discount?

Yes, all students receive lifetime 15% off Eyelash Excellence products as well as 25% off my other online eyelash courses. Your student discount code can be found in your course content.

Is your Online Lash Mapping & Eye Styling Course fun?

I really hope so. I always try to make learning fun for my students: if we can enjoy the journey then learning is easy. I do not class myself as an academic, I am much more hands on practical and therefore structure my courses in this way so that anyone of any ability can learn.

I am a bit unsure whether to invest in this course, can I see examples of your work, your teaching, reviews etc.?

I understand, it is a big decision to invest in one of my courses, especially when there are so many other trainers and online courses to choose from and probably at a fraction of the cost. But please remember, you get what you pay for and sadly our industry is now saturated with so many “quickly put together” online courses which are just terrible.

You can see more of what I get up to on my Instagram channel @eyelashexcellence as well as on my YouTube which can be found here. Bear in mind I do have some very old videos on there, which are poor film quality/old school techniques, but I leave them live due to the great feedback on them. I do have some more fab new high-quality videos coming soon so stay tuned.


My Instagram

My YouTube Channel

example lash training videos


Also don’t forget to check out some of my student reviews at the bottom of this page.

If you do choose to shop around here for another Lash Mapping & Eye Styling course, here are some top tips to assist you:


Research the company, are they lash experts or an academy that offers lots of online courses?  Sadly, you will tend to find that “overall academies” teach only the very basics because it is very rare to be a specialist at multiple subjects due to the time it takes to learn your craft in detail as well as stay up to date.

Who is the Trainer/course developer: are they a lash expert? Again, find out who has developed or taught the content. Anyone these days can design an online course so do your research. Google that lash artist, what are their qualifications, have they won awards, do they judge, share their knowledge, can you find examples of their own lash work or see their teaching style on YouTube etc. Really go to town and find out all you can about them.

Price… avoid cheap courses, they are cheap for a reason. I know we all love a bargain but remember if it seems too good to be true it probably is. Good trainers do not sell their knowledge for cheap, Trainers like me have invested years into learning this subject. I have spent thousands of pounds on my own education, travelling the world to take training with the best lash artists there are so I can be the best and teach my students to be the best. I cannot afford to give away my knowledge to others for peanuts. If you want a Ferrari, you have to pay for it, you want a nice meal, you have to visit a fancy restaurant, simple……the same applies to lashes. You are investing into your future here, so be prepared to invest if you are serious about this journey. If someone is willing to sell you their knowledge for super cheap and to set up your own business, then you need to run. Do not be another person to learn the hard way.

Ensure that you get unlimited aftercare support from your lash trainer, you will need it, trust me. There will be times you will have an urgent question and need an ASAP reply from your trainer, so ask their policies on how long you expect for a reply.

Ask questions, don’t just take what you read as gospel. A good lash trainer loves to be contacted, I know I do, so you can feel free to contact me personally if you have any questions: frankie@eyelashexcellence.com

I do hope all the information above has assisted in you understanding what is included in this Lash Mapping & Eye Styling course. I also hope that I can be part of your journey and that you join me and all my other amazing students in our lash community. And don’t forget, if you have any questions, just reach out and I am always happy to assist

What Will I Learn?

  • The importance of styling
  • Facial features to consider
  • The 14 different Eye shapes
  • The 4 main Brow shapes
  • Eyelid vs Brow space
  • The 6 main face shapes
  • The natural lash curls
  • Crazy natural lashes
  • The different curls of extensions
  • What is the job of each curl?
  • The M curl
  • Beware of strong curls
  • How to correctly use flatter curls
  • Mixing curls
  • How to transition when mixing curls
  • Skipping curl lengths
  • Mixing curls: examples
  • Complicated mixed curls
  • Controlling the height of extensions
  • Creating the sharp top line
  • How do we lash the layers?
  • Working with wide layers
  • Direction & uniformity
  • The different lash directions
  • Uniformity for full looking sets
  • Applying extensions at an angle
  • Creating direction
  • Lash mapping our clients
  • Identifying the highest point
  • Hybrid sets
  • Wispy/spiked sets
  • Good vs poor examples
  • Step by step for wispy sets
  • Creating spikes
  • Mapping the wispy/strip lash look
  • The Eyeliner effect
  • Eyeliner mapping
  • Eyeliner direction
  • Correct vs incorrect eyeliner effect
  • UK version Eyeliner effect
  • Lash lengths
  • Correct vs incorrect lengths
  • Mapping & Styling, the reality
  • Downturned eyes - Visual styling examples
  • Close set eyes - Visual styling examples
  • Wide set eyes - Visual styling examples
  • Round/protruding eyes - Visual styling examples
  • Hooded eyes - Visual styling examples
  • Narrow eyes - Visual styling examples
  • Monolid eyes - Visual styling examples
  • Uplifted eyes - Visual styling examples
  • Round/wide/uplifted eyes - Visual styling examples
  • Red heads - Visual styling examples
  • Dark skin tones - Visual styling examples
  • Tear drop shaped eyes - Visual styling examples
  • When any style visually works - Visual styling examples
  • My trickiest client
  • Working with mature clients
  • My client Cheryl
  • Mature client tips
  • Uneven/asymmetrical eyes
  • Uneven lower lash lines
  • Example 1 styling (uneven eyes)
  • Example 2 styling (uneven eyes)
  • Example 3 styling (uneven eyes)
  • Asymmetrical eye shape
  • Wet lash look for uneven eyes
  • Corrective student work examples
  • Tips for uneven eyes
  • Male lashing
  • Male lashing top tips
  • Brown extensions
  • Coloured extensions
  • Working with coloured layers
  • Combining different coloured curls
  • White lashes
  • Different colour lengths per layer
  • Digital software tutorial to style your clients
  • And more……
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